TACOS & CHURROS
I developed a lively graphic identity, crafting the intellectual property including a distinctive color palette, graphic language, logos, and various adaptations for applications ranging from food trucks, menus, packaging to social media.
A food company named "Zamora" decided to launch tasty bites-on-wheels featuring two authentic flavors from different corners of the world: "TACOS" Mexican Bites and "CHURROS" Brazilian Delight food trucks.
Although TACOS and CHURROS represent distinct concepts, they needed to coordinate from a visual identity stand point. The graphic languages were approached in a complementary manner, with each identity having its own style while harmonizing seamlessly.
CLIENT
SERVICES
INDUSTRY
Brand Identity
Zamora
Food & Beverage
